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I was perusing an insightful blog run by Wildfire, a contest platform for Facebook, when lo-and-behold I ran across this nifty list of, “18 Super Easy, Highly Effective Tips to Grow your Fans via Facebook Ads” which if you scroll down to #8 includes Party City (a client of mine).
Tip #8: Use colors in your image that contrast with Facebook’s shades of blue— they command more attention and stand out from the rest of the website.
Wow, sitting there all nice-and-pretty just as I had designed, written, programmed and ran it for Party City’s Halloween Facebook fan acquisition push. It’s good to be recognized by an industry leader as a Best Practice. Go Z-Team!
