thedailywhat:

Ad Campaign of the Day: Leo Burnett Milan developed a campaign called “The Human Billboards” for ING Direct Italy, which involved replacing traditional, static billboards with interactive, human-powered ones.

More here.

[presurfer.]

(Source: thedailywhat)

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  1. leinarodz reblogged this from thedailywhat
  2. ribzy reblogged this from thedailywhat and added:
    They should definitely do this in America because that’d be awesome
  3. thlpthinks reblogged this from thedailywhat
  4. ommegang reblogged this from thedailywhat
  5. mmanal reblogged this from thedailywhat
  6. kinnoo reblogged this from zaharaa and added:
    Sry Mariah! Saw this a little late, but this is AWESOME!! Wonder how they got that guy to stay like that for so long...
  7. culturehoover reblogged this from thedailywhat
  8. lesmy reblogged this from thedailywhat
  9. anokarina reblogged this from thedailywhat and added:
    I don’t know how to feel about this, except times are tough and I guess...penny earned is…...
  10. brimr6 reblogged this from thedailywhat and added:
    i think its absolutely hilarious ing uses...Gorillaz at the end,
  11. theycallmesammyvi said: genius.. but not really safe.
  12. mrgrafix reblogged this from thedailywhat
  13. seventypercentchanceofscience reblogged this from thedailywhat
  14. snowtrooper5 reblogged this from thedailywhat
  15. accio-mystar reblogged this from ros3bud009
  16. andshejustlaughs reblogged this from thedailywhat and added:
    The human-billboard thing is not nearly as weird as...way they use that Gorillaz song.
  17. kkatiebird reblogged this from thedailywhat
  18. notyouraverageplainjane reblogged this from thedailywhat
  19. lil-kaye reblogged this from thedailywhat
  20. djmemo reblogged this from thedailywhat and added:
    Why not. This is too good.
  21. lucaspriamo reblogged this from thedailywhat
  22. jessicabramley reblogged this from thedailywhat
  23. ifaslila reblogged this from thedailywhat
  24. caplesyrup reblogged this from thedailywhat and added:
    Well not only is it an Italian man on...bus, BUT the commercial concludes
  25. needtoknowbasis reblogged this from thedailywhat and added:
    Fantastic idea. Take...sign spinner off the street corner and make him an interactive...
  26. almostscience reblogged this from thedailywhat
  27. crepi reblogged this from thedailywhat and added:
    God, this is excellent.
  28. runningoncaffeineanddreams reblogged this from thedailywhat
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